Octopus Marketing
Automated marketing for your clients
Thanks to the marketing module, it is possible to get the most out of the data from guest Wi-Fi networks and other sources, through lead generation, configuration of campaigns issued by different channels and advanced analytics. Everything in an automated way.
Main Features
- Generation of contacts and construction of profiles.
- Audience settings.
- Campaign configuration and scheduling.
- Content management system or CMS.
- Support integration with external business platforms such as CRMs.
- Analytics with top users, top locations and benchmarking by different criteria.
- Campaign analytics and satisfaction surveys.
HOW DOES IT WORK?
Previous
Next
- Definition of access methods in the captive Wifi portal.
- Audience configuration using contact segmentation
- Definition of campaign execution areas.
- Design and management of content that will be associated with the campaigns: Images, email templates, SMS texts and satisfaction surveys.
- Campaign scheduling and configuration: Channel, content, activation criteria, dates, days of the week and hours, display areas, …
- View campaign analytics and survey ratings.
PROFITS FOR YOUR BUSINESS
- Reduce the gap between online and offline marketing.
- New way of communication
- Generation of qualified leads that come to the point of sale.
- Increase interactions with online platforms.
- Automatic integration with your marketing and business tools.
- Fully automated marketing, both in lead generation and campaign execution.
- Encourage positive reviews and avoid negative ones.
- Sending promotions, announcements, congratulations, welcome messages, …
- Know the level of satisfaction of your services.
