Octopus Wifi Platform
Octopus Marketing
Turn your Wi-Fi into a powerful marketing tool to boost sales and build customer loyalty.
Get the most out of your guest Wi-Fi data
Generate leads, set up campaigns and access advanced analytics. All fully automated.
- Launch marketing campaigns targeting your registered user base or third-party databases.
- Find out the opinions and preferences of your customers and users through surveys.
- Export all the information you collect to other management systems, such as CRMs, ERPs or PMSs, to enrich your corporate databases, understand your customers and users better and align your communication and demand generation strategies.
Technical features
Discover Octopus Marketing
Octopus Wifi Solutions Platform
The power of data: connect, secure and automate your Wi-Fi networks. Download the platform brochure.
Integrated solutions
The platform integrates with equipment from these network vendors.
Frequently asked questions
How does Octopus Marketing help capture leads and generate contacts?
It uses guest Wi-Fi access to collect user data with their consent. With it you build detailed profiles, configure audiences and schedule automated campaigns.
Can Octopus Marketing be integrated with external platforms such as a CRM?
Yes. The software lets you export and automatically integrate all the information collected into external management systems such as CRMs, ERPs or hotel PMSs, to enrich your corporate databases.
What analytics does the Wi-Fi marketing module offer?
Advanced analytics with reports on returning users (top users), location performance (benchmarking), detailed campaign metrics and satisfaction survey results.
Connect to Octopus, connect to the Wi-Fi of the future
Tell us about your marketing goals and a specialist will show you how to turn your Wi-Fi into a channel that drives sales and customer loyalty.